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Ian Watt Personal Real Estate Corporation - Sotheby's International Realty Canada

Blog by Ian Watt

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The Power of Unprofessional Staging for Empty Entry Level Condos

Vancouver Condo Real Estate Video Blog #382 - August 12, 2009

The Power of Unprofessional Staging for Empty Entry Level Condos

Ian Watt Video blgos about The Power of Unprofessional Staging for Empty Entry Level Condos and how he sold 2 $400,000 1 bedrooms with the help of $1000 and a couple of trips to Ikea. If you want to voice your opinion or if you don't care for Ian's comments please email your feedback to ianwatt@ianwatt.ca and visit http://www.ianwatt.ca/RealEstateVideos for all the Ian Watt Real Estate Video Blogs.

Ian Watt : Hi Good Afternoon . Its Ian Watt in Downtown, Vancouver. We stage up a property ourselves about 2 weeks ago now. And that place had been on the market for a little while and we had a lot of interests, however, no one could envision where the furnitures would go. Its a small, low-end, $400,000, ah, one-bedroom. And what it was, once we went in there, we staged it. It wasn't professionally done, we had all the activity again. And its sold like that! It was great! Then we move the furniture to another place but again, it was just some basics. We had an inflatable bed. We had some picture frames. we had a little 2 persons dining table and a couple of Barcelona chairs and an area rag. Again that one was sold. So the point is, its not important to spend thousands and thousands of dollars to stage up, to professionally stage up a property. Things can be done at a ... The whole point of staging is to get people through the door and let them envision how it would be like to live in that space. Of course, it only applies to one bedroom and lower level units as far as, you know, the first time buyers, that kind of areas concerned. If you're dealing with multi-million dollaR PROPERTIES, i wouldn't stage it myself. I can't do it justice. It would look totally out of place. But we spent about a thousand dollars, move it to 2 different places, $500 each and we got 2 commissions rolling in. My name's Ian Watt. If you wanna discuss staging and the importance of making people understand how they could live in a space, you can always email me at ianwatt@ianwatt.ca. Thank you very much and have a great day !