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Copying another's marketing just makes you look incompetent

Blog by Ian Watt | October 29th, 2008

Vancouver Condo Real Estate Video Blog #171 - October 29, 2008

Copying another's marketing just makes you look incompetent

Ian Watt video blogs about some online company that has started video blogging from their car just like, you guessed it, Ian Watt. If you want to voice your opinion or if you don't care for Ian's comments please email your feedback to ianwatt@ianwatt.ca and visit http://www.ianwatt.ca/RealEstateVideos for all the Ian Watt Real estate Video Blogs.


Ian Watt: Hi good afternoon! It’s Ian Watt in Downtown Vancouver. I'm actually in the West End right now just driving along Denman street heading along to Beach avenue. Now very interesting thing I got sent video from a guy from the company called build direct which I assume its like a home depot online I really know never check them out but nonetheless, build direct this guy from there does a video blog from his car big rebuff from what I do. However, come on guys it's a big it's your image out there and if you want to have an image that your ripping off other people. What does it say to your client that says that hey we're not smart enough or clever enough to do our own thing but were gonna copy other people cause it's seems to be working with them. Anyways the worst thing about marketing is unclever, unoriginal marketing and I hate to see people ripped off and everything is so funky and then you have sellers and target and all this other ones doing it. Build directs doing the same thing but you know what it's ridiculous. What they should come up with is. If they can't be original and they just want to do it like this they should come up wearing orange bibs or aprons. That will be fantastic and that will get my attention that's a good marketing. My name is Ian Watt. You can always email me at ianwatt@ianwatt.ca. Thank you very much and have a great day!